Raven Rock Ramble 2021

The Money

100% of the proceeds from the Raven Rock Ramble, minus expenses, goes to the UNC Kidney Center for kidney disease education and prevention, particularly in underserved communities. See their Education & Resources page for material and examples. This page describes the how the funds are used, the expenses for the Raven Rock Ramble itself, and the revenue sources for the event. While the financial details are for years 2013-2015, the categories and amounts are comparable to recent years.

What you need to know:

UNC Kidney Center Logo

Raven Rock Ramble expenses

For the three years from 2013-2015, The Raven Rock Ramble has averaged just under $36,000 in income, and averaged just over $14,000 in expenses. The tee shirts are the biggest expense by far at almost 2/3 of the total. This is a conscious choice, as the shirts are known for their quality and are used to help brand the event.

The full list of expenses is described in the charts, below.

Raven Rock Ramble revenue vs expense chart Raven Rock Ramble expenses chart
Expense amounts by category
(per-year average)
Category Amount Percent
Tee shirts $8974 64.1%
Sag supplies 1498 10.7%
Insurance 1100 7.9%
Porta-johns 632 4.5%
Hats 449 3.2%
Pint glasses 346 2.5%
Office supplies 225 1.6%
Artwork 225 1.6%
Postage 186 1.3%
Park rental 147 1.0%
Copies 142 1.0%
Paint 53 0.4%
Post-ride survey 17 0.1%
Web hosting fee 14 0.1%

Raven Rock Ramble revenue

Raven Rock Ramble revenue chart
Revenue amounts by category
(per-year average)
Category Amount Percent
Registrations $24525 68.1%
Rider Donations 4048 11.2%
Corporate Sponsors 3620 10.1%
Private Sponsors 1937 5.4%
Donations & Sales 1857 5.2%

Note: amounts do not include in-kind donations from sponsors such as Moe's Southwest Grill, Maola Milk, etc.